Our work speaks for itself.
Project Type: Ads Creative, Video Ads & B2B Marketing Assets
Location: Lutz, FL
Meta Ad Creatives
Purpose: We created scroll-stopping ad creatives designed to attract homeowners actively considering a roof replacement. The focus was on showcasing premium workmanship, strong guarantees, and a clear financial incentive — all while building trust fast through professional visuals and straightforward messaging.
Key Features:
✔ Long-lasting roof positioning
Emphasized durability and quality to appeal to homeowners making a long-term investment decision.
✔ Clear financial incentive ($500 OFF)
Used a bold, easy-to-understand discount to create immediate interest and action.
✔ Strong trust signals
Highlighted lifetime shingle warranty, 10-year workmanship warranty, and 100% financing to reduce buyer hesitation.
✔ High-quality aerial visuals
Used drone-style roof imagery to instantly communicate professionalism, scale, and completed work.
✔ Local authority & credibility
Displayed business name, phone number, and website clearly to reinforce legitimacy and local presence.
✔ Simple, homeowner-focused messaging
No fluff — direct language that communicates value quickly and clearly for social media users.
🎬 Meta Ad Video Creatives
📱 9:16 Vertical Meta Video Ads (Reels & Stories)
Purpose:
Designed specifically for mobile-first placements such as Instagram Reels, Facebook Stories, and vertical feeds. These videos were built to immediately grab attention, communicate value fast, and highlight the $500 OFF incentive within the first few seconds.
Click to view full video🟦 1:1 Square Meta Feed Videos
Purpose:
Created for Facebook and Instagram feed placements where homeowners are casually scrolling. These videos focused on clear messaging, high-quality roof visuals, and reinforcing long-term value.
Square format ensured maximum real estate in feed while keeping the message clean and professional.
Click to view full video🔁 Retargeting Meta Video Ads
Purpose:
Built specifically to re-engage homeowners who had previously interacted with ads or visited the website. These creatives reinforced trust, value, and urgency to push warm audiences toward action.
Retargeting videos were structured to reduce hesitation and remind interested homeowners why New Roofs Group is the trusted choice.
Click to view full video🗂 Featured Project & Business Presentation
Purpose
We developed a professional project showcase and business presentation designed to position New Roofs Group as a premium, trustworthy roofing contractor for both homeowners and B2B partners.
This presentation was created to:
✔ Showcase completed roofing transformations (Before/After)
✔ Strengthen brand authority and professionalism
✔ Support in-person sales meetings
✔ Provide a polished leave-behind asset
✔ Help secure residential and partnership opportunities
What This Presentation Includes
✔ Before & After project visuals
✔ Brand positioning slides
✔ Service breakdown and value proposition
✔ Warranty and financing highlights
✔ Professional layout aligned with company branding
✔ Clear contact and call-to-action elements
Click to view business portfolio (PDF)
Click to view the full business presentation (PDF)